Newton’s law of universal gravitation states: “Every point mass in the universe attracts every other point mass with a force that is directly proportional to the product of their masses and inversely proportional to the square of the distance between them.” In short things of great mass attract other things more and more the heavier they get or the closer they get.
Words are no different. They control our whole lives and they have a gravity to them as well. The words you use and the way you use them attract or repel people and opportunities in exactly the same way that Newton describes gravity. If you talk about how hard life is, how everyone around you is trying to rip you off and how things never get better, I’m willing to bet that your life does exactly what you say. The same goes for the opposite, if you talk about how many awesome opportunities are coming your way, how great the people around you are and how much you’re looking forward to tomorrow, guess what is going to happen…
One of the first things you get taught when you’re learning to snowboard is that you go where you look. If you look at a tree, you hit a tree. If you look at a cute girl, you’re going to run her down. The police are trained to watch where someones eyes are looking when they are driving or in a hostile situation because that is the best possible way to tell what is going on in someones mind.
My mum used to tell me that you become like those that you hang around. She will be ecstatic to hear me telling you that she was right. People LOVE to be around other people who agree with them, how many people have you heard running around with an idea that they are looking to push, eventually landing in a group of people who agree with them regardless of how right or wrong that idea was? This is an excellent example of words attracting an outcome. If you have it in your head that you are going to be the hottest up and coming DJ in town, you’re going to talk like it and you’re going to wind up with a group of people who agree with you. If your words are saying that your life is hard and nobody understands you, you’re going to wind up surrounded by people who make your life hard and who agree that nobody understands you.
Social media is where word gravity is especially powerful. Social media is an amplifier of peoples words, we share levels of detail about our lives that we have never been able to before, we literally have the whole world as our audience.
If you are a small business person, this is one of the greatest opportunities or dangers that has ever existed. You can literally build or destroy your business just by the words you choose. I have seen businesses which have built a loyal cult following of willing buyers before they even opened their doors, Shoes of Prey and Posse here in Sydney are a great examples of this (22michaels.com and @rebekahposse), they have chosen to use their struggles and learnings as a very powerful marketing and educational resource that has not only helped them make money, but has helped young entrepreneurs bypass the hurdles to their own success.
Challenge for this quarter
- Pick something you want to achieve that will make a big difference in your life.
- Have a look at what you’re saying about it. If you don’t have a good understanding of what you’ve been saying, ask someone close to you or look at your social media feeds.
- Write down your goal and share it (Important!!).
- Start to do whatever is required to make that change happen.
- Deliberately choose to talk positively about it for the next 3 months regardless of the setbacks.
My goal for the next quarter is to get my back strong enough that I don’t have to keep my Osteopath rich. I’m excited about this because I have a bunch of friends who are going to help me and I know an awesome personal trainer.
So whats going on in your mind?
What do the words you broadcast to the world say about your future and the kind of opportunities you have coming to you?
You are what you say you are, tell me what you are!